Life

Launch of BSB TV Inspires With Canadian Celebrities Including Tessa Virtue, Simu Liu, and Steve Nash

TORONTO, December 4, 2019

Bay Street Bull is proud to enhance the new media landscape with the introduction of its digital video platform, BSB TV, with the introduction of three original series: The Takeaway, Bite with the Bull, and She Means Business in partnership with Facebook Canada.

A dedicated multi-media brand, Bay Street Bull plans to introduce programming throughout 2020 that will continue to educate, enhance, and inspire its audience across Canada.

BSB TV is the next step in elevating Bay Street Bull to its rightful place as the best business lifestyle media brand in the country,” says publisher, David King. “My team and I couldn’t be happier to share incredible Canadian stories with our esteemed professional lifestyle audience.”

SHE MEANS BUSINESS

From a prosthetic fashion designer to a fin-tech founder, this series produced in partnership with Facebook Canada highlights eight Canadian female entrepreneurs and their journey to success.

THE TAKEAWAY

A thought leadership series presented by Nobis, inspiring leaders like Steve Nash, actor Simu Liu, Olympian Tessa Virtue, and astronaut Chris Hadfield share personal stories and advice on leadership.

BITE WITH THE BULL

From the elegant dining room of LOUIX LOUIS at The St.Regis Toronto to the urban contemporary fusion of Japanese and Peruvian cuisine found at Chotto Matte, this food series offers a look into Canada’s top restaurants to toast to success.

BSB TV CONTENT WILL BE PUBLISHED ON YOUTUBE AND SHARED ON BAY STREET BULL'S SOCIAL PLATFORMS AND WEBSITE.

“Canadians are hungry for stories that reflect the leaders in their communities. BSB TV is the next step in our evolution as a media company where we will be able to continue showcasing the diverse spectrum of talent across Canada.”

— Editor-in-Chief, Lance Chung.

About Bay Street Bull

Based in Toronto, Bay Street Bull is a niche luxury lifestyle media brand published and distributed by Rathnelly Media Inc. With print, digital, video, and event touch-points, Bay Street Bull engages its audience with a focus on entrepreneurship, success, and leadership for Canada’s most affluent and influential audience. Rathnelly Media Inc. also publishes GLORY, a fresh take on Canadian sports culture. Distribution partners for both titles include The Globe & Mail, Air Canada and luxury hotels like The St. Regis Toronto and Fairmont Royal York.

For more information, please contact pr@rathgroupinc.com